The 2025 Chocolate Scorecard & Tony’s “Fair” Report | #PodSaveChocolate Ep 114
Episode 114 of #PodSaveChocolate features a discussion of two recurring topics: The Chocolate Scorecard (released just in time for Easter), and the most recent “Fair” Report from Tony’s Chocolonely. [ Updated ]
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Clay Gordon
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Episode 114 Overview
For the past several years, when a new Chocolate Scorecard is released (just in time for Easter gifting), I take a critical look at the Scorecard – the results, what is being reported on, and how. The 2025 Scorecard is the subject of this episode. If you are interested in doing some homework before the episode, you might be interested in reviewing previous episodes on this topic.
Prior to being coordinated by Be Slavery Free, the Scorecard was overseen by Mighty Earth and the WWF.
Clay Gordon
Clay Gordon
Clay Gordon
Tony’s 23/24 Annual “Fair” Report
I have devoted time to review prior annual “Fair” reports from Tony’s Chocolonely, and I will be taking a quick look at key takeaways from their 2023/2024 report (a Flipbook presentation viewable online that can be downloaded as a PDF.)
Top line stats: A 14% increase in the number of farming families. 1 new co-op. 870kg cocoa/farmer purchased (13 1/3 bags, average). Even with record prices for cocoa they also paid a PREMIUM of > $2000/MT?
[L] p73; [R] Some number crunching
p84
Clay Gordon
A prior exploration.
The Visual Display of Quantitative Information, 2nd Ed
by Edward Tufte
Related Post, Podcasts, and Videos
Watch this for an explanation of where our mathematical intuition can lead us to incorrect conclusions. Numeracy and estimation skills are important in helping to decode facts, figures, and graphs.
TheChocolateWire
TheChocolateWire
Questions?
If you have questions or want to comment, you can do so during the episode or, if you are a ChocolateLife member, you can add them in the Comments below at any time.
Episode Hashtags and Socials
#cocoa #cacao #cacau
#chocolate #chocolat #craftchocolate
#PodSaveChoc #PSC
#LaVidaCocoa #TheChocolateLife
Future Episodes
Starts one hour earlier – 10:00 am PDT/MST.
2025 – Season 4 – Craft Chocolat Challenge Awards Episode
Interview and Tasting – Tania Molina, Villakuyaya Tree (Ecuador)
Interview and Tasting – Chocolate Tree, Scotland (Ali Gower)
#PodSaveChocolate and #TheChocolateLifeLIVE Archives
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Clay Gordon
Clay Gordon
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