Trade fair setup day in the Beurs van Berlage for Chocoa 2020 / Clay Gordon
Episode 45 streams live from Brooklyn, NY starting at 12:00 EDT on Tuesday, May 31st.
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Chocoa 2022 will be a hybrid physical/virtual event. The in-person component will take place at the Beurs van Berlage in Amsterdam from June 23 - 25th.
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Save 20% on your purchase of a ticket to Chocoa this year by using this code at checkout: 20CLAYCHOCOA2022
Chocoa – a portmanteau of chocolate and cocoa – first made its presence known over a decade ago at the Maritime Museum in Amsterdam. Over the ensuing decade it has evolved into, at least in the reporter’s opinion, the don’t miss event on the annual calendar.
One of the things that has impressed me about the festival is the evolution of its program. The format has changed over the years to adapt to changes in the market.
I have been an active participant since the second year, and have been involved with the Chocolate Makers’ Forum (CMF) since the year it was introduced; the first year as a host/moderator and in subsequent years guiding the development of the program for the CMF as well as being an advisor to the organizers on other areas of the conference programs.
In this episode I will go over the program and talk about the organization of the festival – both the in-person and virtual aspects. If you’re attending in-person or virtually, this will provide a good overview of what to expect. If you’re not sure whether or not to participate, please feel free to ask questions and I’ll do my best to answer them.
I am sad I will not be attending in person this year – the first in-person Chocoa I have missed since the second year. I’ve lost count of the number of amazing people over the years and connecting with people who don’t regularly come to the US is one of the great opportunities Chocoa offers.
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As I stated during the live stream, to get the most out of your participation in Chocoa (any conference program, actually), do advance research on the moderators and panelists. This will help you evaluate what they are saying and prepare you to ask informed questions. Then, be an active participant. You will only get out of the program what you put into it. If you are passively engaged you are missing the point of participating.
The link to purchase tickets. Exhibitor stands for the in-person trade fair are already sold out. As of this writing, virtual stand space is still available.
Amsterdam Cocoa Conference moderator Anna Laven was one of the primary researchers on this illuminating study.
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